Åre – a world class bike destination

Downhill, Åre | Photo: Mattias Fredriksson

Åre in Sweden is not only Scandinavia’s main ski destination – it’s also a world class bike destination. Mattias Fredriksson has been living in Åre for the last 20 years and seen how the small northern village has evolved over time.

Cycling and mountains: an unbeatable combo

Biking in Funäsfjällen | Photo: Anette Andersson

Summer and mountain biking are just the perfect combination for guests visiting the mountains of Funäsfjällen, in the western part of Härjedalen, Sweden. The trails are many, well-marked and amble their way over undulating peaks as far as the eye can see. Regardless of experience level, there are trails to match any occasion and cyclist. […]

Food Ambassador Fia Gulliksson

Fia Gulliksson | Photo: Tina Stafrén

Meet Fia Gulliksson – food ambassador, CEO/founder of Food In Action PR and Dr.h.c in crEATive Gastronomy. There are a lot of titles one can give Fia Gulliksson, but more than anything she is a highly devoted food enthusiast with a great love for the creative art of gastronomy and the region of Jämtland Härjedalen. […]

Outdoor Ice Skating

Outdoor Ice Skating | Photo: Anette Andersson

One of the best early winter experiences is heading to the nearest lake for outdoor ice skating – experiencing the smooth glide of skating along on a frozen lake in the middle of the wilderness is an adventure out of the ordinary. Ånnsjön in Jämtland Härjedalen is a popular place for locals to head to […]

The Art of Swedish Fika

Cinnamon buns – kanelbullar | Photo: Sandra Lee Pettersson

Ever heard of Swedish fika? If you are lucky you might even have been introduced to this typical Swedish tradition. Directly translated from Swedish to English, fika simply means “to have coffee”. But ask any Swede, and they will tell you it is so much more than that – Swedish fika is a moment to […]

Mindful Bird Hunting in Sweden

Bird hunting in Sweden | Photo: Sandra Lee Pettersson

Life is to be enjoyed! The words are Evelina Åslund’s, the entrepreneur behind Joy Event, a company that offers hunting in Sweden combined with health and wellbeing. Hunting in the morning, yoga after lunch – a whole-body experience that is out of the ordinary.

Swedish Sauna, Spa & Hot Tubs

Spa at Copperhill Mountain Lodge | Photo: Tina Stafrén

Following a testing day on the slopes or doing any other strenuous winter activity, treat yourself to a luxurious spa treatment. Let your muscles relax in a swedish sauna, try swedish massage or find new energy in a steaming hot tub with the magic nature of Jämtland Härjedalen as backdrop.

Sweden’s Largest Waterfall – Tännforsen

Tännforsen – Sweden's Largest Waterfall | Photo: Roger Strandberg

With a width of 60 meters across and a height of 38 metres Tännforsen is by far, Sweden’s largest waterfall. Tourists have come here for over 150 years and long before that pilgrims passed on their journey to Trondheim. The melting snows and ice in spring creates the most impressive falls and results in an […]

Conscious Experiences & the Right of Public Access in Sweden

Arctic fox | Photo: Erika Willners

Fresh air, good food and great outdoor recreation; that is the way it has been ever since our first guests stopped by some 8 000 years ago. The huntsmen, who first came during the Stone Age, were followed by pilgrims, then traveling farmers/salesmen, botanists, spa guests, hunting parties and romanticists. Present days our guests are in essence, people […]