Åre – The Alpine heart of Scandinavia
Åre is Northern Europe’s largest ski resort and a reliable choice for a ski holiday in Sweden, offering top-class skiing both on and off the slopes. The Ski resort has hosted several Alpine World Championships, holds the annual Women’s World Cup, and provides excellent skiing opportunities for both beginners and experienced skiers.
Food Ambassador Fia Gulliksson
Meet Fia Gulliksson – food ambassador, CEO/founder of Food In Action PR and Dr.h.c in crEATive Gastronomy. There are a lot of titles one can give Fia Gulliksson, but more than anything she is a highly devoted food enthusiast with a great love for the creative art of gastronomy and the region of Jämtland Härjedalen. […]
The Benefits of Smallness – Alpine World Championships Åre
The overall urge to excel and lift the community Åre as event champions is a decisive factor for the Alpine town’s success in Alpine competitions. Åres Alpine events are about closeness between competitors, audience, the alpine village atmosphere and the surrounding mountains.
Conscious Experiences & the Right of Public Access in Sweden
Fresh air, good food and great outdoor recreation; that is the way it has been ever since our first guests stopped by some 8 000 years ago. The huntsmen, who first came during the Stone Age, were followed by pilgrims, then traveling farmers/salesmen, botanists, spa guests, hunting parties and romanticists. Present days our guests are in essence, people […]
Winter Climbing on Frozen Waterfalls
Needless to say, our beautiful waterfalls freezes over in winter and forms perfect places for winter climbing. Along certain rock faces there will be water freezing forming spontaneous natural artwork. If you are an experienced winter climber you can find plenty of suitable ice climbing opportunities in Sweden and Jämtland Härjedalen. For less experienced climbers […]
“Ölgås & Lagom” – how swedes learned to be moderate
An “Ölgås”, a wooden bowl with a bird neck handle, was used on festive occasions to pass around beer. Maybe the use of this festive bowl is the origin of the swedish expression “lagom” – to think about your fellow man and not use more than you have to, to be moderate. In Jämtland Härjedalen […]
Storlien – borderless skiing
Storlien, located by the Norwegian border west of Åre, is a classic ski destination with a long history, even the Swedish king comes here for a ski vacation. Storlien offers a good mix of slopes for beginners and intermediate skiers, making it a great spot for a ski holiday in Sweden. Not far from Storlien […]
Cycling in Funäsfjällen – childishly fun
Double or quadruple the fun on a bike; the bike allows you to explore so many more fells per day. The sensation is almost addictive; if you want to avoid becoming hooked on this – don’t try it!
365 Everyday Adventures
The project ‘365 Everyday Adventures’ is Louise Östberg´s attempt at exploring whether the sum of many small adventures can match one great adventure.